Are you thinking about getting certified in Google Ads? If you’re not sure whether it’s worth your time and effort, this blog post is for you. We’ll explore the benefits of Google Ads certification, what you can expect from the certification process, and how to make the most of your certification once you have it. By the end of this blog post, you’ll know whether finest Google Ads certification course is right for you.
What are Google Ads certifications?
Google Ads certifications are online exams that test your knowledge of Google Ads. They are not required to use Google Ads, but they can be helpful in demonstrating your proficiency to potential employers or clients.
There are four different Google Ads certifications:
- Google Ads Search Certification
- Google Ads Display Certification
- Google Ads Video Certification
- Google Shopping Certification
Each certification exam consists of multiple choice and fill-in-the-blank questions. You must achieve a passing score of 80% or higher to earn your certification. While there is no guarantee that having a Google Ads certification will lead to employment or increased business, it can’t hurt to add this credential to your resume or online portfolio. And, if you’re already using Google Ads, taking the time to get certified may help you better understand the platform and how to optimize your campaigns for success.
The different types of Google Ads certifications
There are four different types of Google Ads certifications:
- The Google Ads Fundamentals certification is designed to show that you have a basic understanding of online advertising and the Google Ads platform.
- The Google Ads Search certification demonstrates your ability to use the Google Ads platform to set up and manage search campaigns.
- The Google Ads Display certification proves your proficiency in using the Google Ads platform to create and manage display campaigns.
- The Google Ads Video certification attests to your skills in using the Google platform to create and manage video campaigns.
The benefits of Google Ads certifications
As a Google Ads certified professional, you’ll be able to demonstrate your expertise in online advertising and show potential clients that you’re up-to-date on the latest trends. Google Ads certifications are also a great way to stand out from the competition and show your commitment to your craft. In addition to the benefits mentioned above, being Google certified can also help you earn higher salaries and advance your career.
According to Glassdoor, the average salary for a Google Ads certified professional is $49,000 per year. And LinkedIn reports that Google certifications can lead to an 18% salary increase. So if you’re looking to boost your career and earnings potential, becoming Google certified is a great place to start.
The downside of Google Ads
There are a few potential downsides to getting Google certified. First, it can be time-consuming to study for and take the exams. Secondly, there is no guarantee that being certified will actually lead to better results or more business. And finally, certifications can expire, so you’ll need to keep up with your education and re-certify every so often to maintain your status.
Are Google Ads worth it?
There are a lot of Google certifications out there. But are they really worth your time and effort? The answer may depend on who you ask, but we think Google Ads certifications can be beneficial for both individuals and businesses.
For businesses, having employees with Google certifications can help show clients that your team is knowledgeable about the platform and capable of running successful campaigns. It can also give you an edge over competitors who don’t have certified staff.
As for individuals, getting certified can help you stand out from other job seekers and make you more attractive to potential employers. It can also give you the knowledge and confidence you need to run your own Google Ads campaigns (if you’re planning to do so). So, in our opinion, yes – Google Ads certifications are worth it!
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